Battle of the brands: Sportswear giants bid for World Cup business
Football fans are waiting to see the world’s best players compete in Qatar. But off the field, a battle of the brands is also heating up. Providing the teams’ kits is big business, and the designs come under intense scrutiny.…
Football fans are waiting to see the world’s best players compete in Qatar.
But off the field, a battle of the brands is also heating up.
Providing the teams’ kits is big business, and the designs come under intense scrutiny.
Al Jazeera’s @Victoria Gatenby reports from Lusail, Qatar.
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