Well, here’s my parting shot from Cupid’s arrow for today’s Valentine’s Day theme: Tommy Edward’s smash hit single, “It’s All In The Game.” This was a big favorite of mine when I used to host a Sunday Night oldies show in the late 70’s, and was frequently requested for slow dancing. In my view this may well be the best R&B love song of the 1950s. Just hearing it gives me goose bumps and makes me teary-eyed sometimes, and working on this video did pretty much the same.
Once again I used mostly Centron Productions film footage as we see both sides of the love equation. It is about 85% Centron Films, but 15% comes from Apex Film Production’s 1956 short, “Engagement Party” starring Gloria Talbot and Craig Hill. You might recall a few scenes from that film in my video “This Diamond Ring” by Gary Lewis & The Playboys. Also a few clips from “How Much Affection?” by McGraw-Hill, which is Centron Films again. I used portions of this a while ago for my Paul and Paula video.
“It’s All In The Game” went to #1 on Billboard for six weeks on September 29, 1958 and at #1 for five weeks on Cash Box on October 4, 1958. It also peaked at #1 in November 1958 in the UK. As a pop standard it has been covered by dozens of artists over the years, including Cliff Richard.